eCommerce @ Marketing

50% Of New Businesses Launch Without Any Marketing Budget

A new survey by ProjectWord found that: Nearly 40% of new companies do not have a marketing plan. Around 50% of new businesses launch without any form of marketing or advertising budget. 1 in 3 new businesses don’t understand what marketing is or what role it plays for new companies. Sadly I don’t find the results all …

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Me Me Me Me – Does Your Business Have A Customer Focused Approach To Marketing?

Who do you write about in your posters, fliers, brochures and web-site? If your copy is mainly about you, your business and your products then you may be reducing the effectiveness of your copy. People like reading about themselves. They like to imagine themselves enjoying the benefits of dealing with you. They are a lot …

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